Google Analytics is my tool of choice for viewing and analyzing site statistics. Here is an image from a recent report about Tyler Brothers, showing the impact of a permission-based email that was sent to about 500 Tyler Brothers customers. You can see that site visits doubled on days when the emails were distributed.

More from the blog
September 27, 2008
Three New Modules for this Blog - Path, Pathauto, and Tagadelic
I had several issues I wanted to address with regard to this blog. First, I wanted a tag cloud so that readers could easily find posts based on the tags.
September 26, 2008
Adding Google Analytics Module to my Blog
I've become a pretty big fan of Google Analytics and the more I dig into it the more I can learn from the various reports it provides.
September 26, 2008
On Being a Rock Star
I breakfast today with Kathy Harris, Vice-president and Distinguised Analyst for the Gartner Group. Kathy had more than 20 years experience in banking…



