Web Success is an approach to building an online presence, it is a set of tools and services and a methodology for using these tools to achieve business results, primarily reaching new customers, increasing sales, and growing your business on a consistent long-term basis.
Tom Sliker and his team at Broadstreet have a proven record of helping businesses use the Internet to grow their business.
Web Success is a series of ideas and actions, activities and concepts that can be put together to build a unique Web Strategy tailored to your business. It is a suite of solutions to solve digital media challenges. It is about increasing sales and reaching new customers. It is a path to digital transformation for your small business.
Web Success is also a Webinar series designed to guide business owners in their digital transformation. The 9 Essentials of Web Success is a ten-part Webinar series that provides business owners with the tools needed to begin their digital transformation. Among other topics you will learn about:
- How to increase online sales
- Integrating your online presence with your storefront
- Learn how Google Works—Search Engine Optimization and Search Engine Marketing
- Social Media Marketing to gain new customers
- Using Email Marketing to stay connected with customers
- Making the most of Bing, Yahoo, and Google Local Listings
- Buying Ads on Google, Facebook, Twitter, Yelp, and more
- How to Measure Your Success
The 9 Essentials of Web Success - YouTube Videos
Watch Session #1 - The 9 Essentials of Web Success Overview
Watch Session #2 - Website Strategy, Content & Search on YouTube.
Watch Session #3 - Content Strategy, SEO, & Pay-per-Click
Watch Session #4 - Email Strategy, Content, & eCommerce
Watch Session #5 - eCommerce Strategy, AdWords & SEO
Watch Session #6 - Paid Search Strategy - AdWords Deep Dive
Watch Session #7 - SEO Strategy, Google Analytics & Search Console
Watch Session #8 - Social Media Strategy & Local Targeting
Watch Session #9 - Local & Storefront Stratgies
Watch Session #10 - Measure, Review & Rebalance, Your Web Strategy