Web Success

Tom Sliker and his team at Broadstreet have a proven record of helping businesses use the Internet to find new customers and increase sales.

Web Success is a series of ideas and actions, activities and concepts that can be put together to build a unique Web Strategy tailored to your business.  It is a suite of solutions to solve digital media challenges.   It is about increasing sales and reaching new customers.  It is a path to digital transformation for your small business.   Web Success is a conceptual framework for how to be successful online.

Watch the Nine Essentials of Web Success on YouTube.

The Web Success YouTube channel is still in development, but the Nine Essentials playlist will give a solid overview of how to manage your online presence.  There is no easy answer to being successful online.  While the core principles are consistent across all industries, every business and every non-profit will have to find their own unique way of applying these principles.   

 

Below playlist for the 9 Essentials of Web Success.   You can learn more about Web Success by watching online seminars or watching recorded programs, or by joining our email list.

The 9 Essentials Playlist

Below are the key components of Web Success.   You can learn more about Web Success by watching online seminars or watching recorded programs, or by joining our email list.

Website Strategy is about your website, your homebase from which you broadcast your products and services to the world.
 

eCommerce Strategy is about using your website to sell your products to your customers through orders from your online store.

 

Content Strategy is about producing content to reach audiences and draw attention to your site from search engine results.

 

 

Social Media Strategy is about using social media to promote your product, services, and/or event(s) to your potential customers. Use social media to draw attention to your site.

 

 

Email Strategy is about using email and newsletters to reach your audience and establish a direct line of communication with your customers.

 

 

Search Strategy is about understanding and utilizing SEO (Search Engine Optimization) to your advantage in order to bring audiences to your website.

 

Web Success is also a Webinar series designed to guide business owners in their digital transformation. The 9 Essentials of Web Success is a ten-part Webinar series that provides business owners with the tools needed to begin their digital transformation. Among other topics you will learn about:

 

  • How to increase online sales
  • Integrating your online presence with your storefront 
  • Learn how Google Works—Search Engine Optimization and Search Engine Marketing
  • Social Media Marketing to gain new customers
  • Using Email Marketing to stay connected with customers
  • Making the most of Bing, Yahoo, and Google Local Listings
  • Buying Ads on Google, Facebook, Twitter, Yelp, and more
  • How to Measure Your Success

 

Watch the Web Success Webinar Videos

 

Web success is a guide and a playbook for executing your own online business strategy.   Web Success is a suite of tools for helping your business to reach new customers, increase sales, and improve your bottom line.   Your customized Web Success strategy develops over time to meet your unique business needs.    The Broadstreet team will give you the tools, ideas, and insights needed to make the right decisions to grow YOUR BUSINESS.

Be #1 on Google. Increase Sales. Reach new customers. Dominate local markets. We have been helping our clients do these things for 10 years using the Web Success method. I hope you will consider sitting in on one of our upcoming Webinars. This program will help you make sense of the current digital landscape and help you position your business long-term sales growth.

Tom Sliker