June 2017
Over the last two weeks I shared a couple blog posts about The 9 Essentials of Web Success. Last week I wrote an Overview of the 9 Essentials. In this blog post, I want to summarize what I spoke about in Webinar #2, Website Strategy, Content, & Search
I have created a number of Strategy Document Templates available on our Downloads Page. Please consider downloading these documents and use them as a guide as you think about these strategies that we will discuss today:
- Website Strategy
- Content Strategy
- Search / SEO Strategy
Your Website should be the center of your digital marketing strategy. While some businesses may have great success on Facebook or Google+, it is very important to important to have a domain and a website that you own and you control.
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The initial webinar, The 9 Essentials of Web Success, was completed on June 7, 2017, and is available below. The following LIVE Webinars are scheduled for Summer 2017.
- Website Strategy, Content & Search - Tuesday, June 13, 2:00 PM
- Content Strategy, SEO, & Pay-per-Click - Tuesday, June 20, 2:00 PM
- Email Strategy, Content, & eCommerce - Tuesday, June 27, 2:00 PM
- eCommerce Strategy, AdWords & SEO - Tuesday, July 11, 2:00 PM
- Paid Search Strategy - AdWords Deep Dive - Tuesday, July 18, 2:00 PM
- SEO Strategy, Content & Pay-Per-Click - Tuesday, July 25, 2:00 PM
- Social Media Strategy, Content & SEO - Tuesday, August 1, 2:00 PM
- Local Strategy, Storefront & Geo - Tuesday, August 8, 2:00 PM
- Review & Rebalance, Your Future Web Strategy - Tuesday, August 15, 2:00 PM
Please sign up if you would like to sign up or be reminded of any of these live webinars.
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Join in and Get The 9 Essentials To Web Success!
A recent survey showed that 53% of small business owners say their online presence is NOT serving their business well. Our goal is to help you build an online presence that will increase your customer reach, brand awareness, loyalty, and sales. We are still in the early phases of the Internet and social media, and it is not too late for a small business to get on board and take advantage of this wave.
In my last blog post, I announced the launch of “The 9 Essentials of Web Success,” our new webinar series designed to give business owners & marketing teams the tools, techniques, ideas and strategies for building a productive and profitable online presence.
Over the next 9 weeks I will go into detail on each of the 9 strategies, but for now, here is a list of our 9 Strategies with things you should start considering.
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