Beginning with Bing
Happy 4th of July to everyone. I'm going to try to consistently blog. It takes discipline of which I have very little. I've been meaning for some time to try switching to Bing. Why? Because some people say it's better and I've heard some interesting things.
The thing I heard about that I like was showing me organic search results with a right sidebar that shows what my friends have said about the topic recently. When I started using Bing, it had an animation come up and tell me about that right sidebar, but then it turned it off. So I needed to learn how to turn it back on.
I googled, "Why is Bing better than Google", and within a click or two I saw an ad or a link for "Google Graveyard" which turned out to be anti-Google propoganda put out by Microsoft
How did I so quickly get directed to TNW (The Next Web). It was a cute, friendly blog about a person who built a "Graveyard of cancelled Google products by a helpful Microsoft employee." All good fun, I'm sure.
Okay, so on my other screen is the front page of TNW and the big ad says Google: part of the next web family. So this is actually Google putting out an article about these Microsoft guys who did this thing on their Pinterest page.
The reason I so quickly ended up at TNW was because the entire bottom section of the page, below the search results was "News and Notable from across TNW:"
Founded in 2008, The Next Web is one of the world’s largest online publications that delivers an international perspective on the latest news about Internet technology, business and culture. With an active, influential audience consisting of more than 5.1 million monthly visits and over 7 million monthly page views, The Next Web continues to expand its global presence on its website with the addition of new channels and content partnerships, as well as through events in North America and Europe.
That's an exact quote from their home page. You can learn more at http://thenextweb.com/about/
Which one would I click on? I was on the front page of Bing and I was afraid to click on something? That's not good for business. Then I notice to the left of this, the "Search History", my search history is cab vomit fee, sliker, Usain Bolt Running, and why bing is better than google.
I will admit to searching for sliker and why bing is better than google, but the other two there is no way I ever typed or searched for. Who is Usain Bolt Running. I may have seen a web page with him on it, but I certainly didn't search for this. This should not be considered Search History, in my opinion.
So I click on Cab vomit fee and learn that throwing up in a cab in Chicago now costs a $50 surcharge. http://now.msn.com/living/0630-drunk-cabs-vomit.aspx?ocid=ansnow11
So I'm back to the home page. Got to see what's up with the girl on the pole. This is Microsoft so I'm sure it's family friendly. I click on it and see that... whoops... it wasn't some woman on a pole, it was Taylor Swift holding her guitar. Man, getting old takes it's toll on your eyes, that's for sure.
NOTE TO TAYLOR: I know you search the blogosphere daily to find out what people are saying about you, so I know you'll see this some time. I hope I didn't offend you and PLEASE don't write a song about me.
About the Author:
Tom Sliker
President / CEO / Lead Consultant
Tom Sliker serves as the ringleader for the Broadstreet team and has managed to build a diverse, talented, multi-faceted team that has performed a wide range of projects. With over 30 years of software development and integration experience, Tom brings a wealth of technical and business knowledge to his customers and his team.