February 2012
Yesterday I told you that you should get a Google+ page. I told you I decided my customers need a Google+ page. They are kicking and screaming, but I am taking them there anyway.
Today, I'll tell you why.
I set up a Google+ page for Dry Clean Delivery Inc. yesterday afternoon, and around 8:00 this morning, I posted a link to them on my personal Google+ page, mentioning their name in my post and linking to their spanking new Google+ page.
By 8:41, a stranger had posted on my comment with a question.
At 12:30 pm, I Googled "dry clean delivery, charlotte." In the search results, Dry Clean Delivery Inc. was the first paid link. There were two more paid links.
The very first UNPAID organic search result, was Dry Clean Delivery Inc.
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After great reluctance, I’ve decided that our customers need to get on Google+. Yes, they are already far too busy. No, they don’t have time for more social media. Yet I think it’s crucial they do this.
Google is the #1 search engine. YouTube is the #2 search engine. YouTube is owned by Google. Like it or not, Google will favor itself in searches. Google+ results have already been indexed faster and higher than other search results. Also, if you type a + in front of a search word, Google knows that you want to focus on Google+ for your search. That means finding your Google+ page will be easier for a customer than finding your Face book page.
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